Name: Lauri Freedman
Occupation: Head of product development at the Whitney Museum
IG: @instalaurigramYou know when you meet someone and you just get that feeling? That "you need to be in my life from here on forever" feeling? That's the one I got when I met with Lauri almost two years ago for a coffee in the village. Knowing that she's only two blocks away at the Whitney (where she's the head of product development and the co-curator of the Eckhaus Latta: Possessed exhibition, which opens on August 3rd, NBD) brings me a sort of joy. Even if I don't see her, I feel her. Besides being the brains behind our collaboration with the Whitney, Lauri is just plain cool. She's the kind of person that brings a lightness and energy to everything she does, but also a purposefulness that's hard to find and easy to be inspired by. Case in point, her side hustle, 3-4oz.com, a site that is helping create an inclusive language to speak about the rituals surrounding death. I feel so lucky to know Lauri and to share her genius with you. 
