Name: Lauri Freedman
Occupation: Head of product development at the Whitney Museum
You know when you meet someone and you just get that feeling? That "you need to be in my life from here on forever" feeling? That's the one I got when I met with Lauri almost two years ago for a coffee in the village. Knowing that she's only two blocks away at the Whitney (where she's the head of product development and the co-curator of the Eckhaus Latta: Possessed exhibition, which opens on August 3rd, NBD) brings me a sort of joy. Even if I don't see her, I feel her. Besides being the brains behind our collaboration with the Whitney, Lauri is just plain cool. She's the kind of person that brings a lightness and energy to everything she does, but also a purposefulness that's hard to find and easy to be inspired by. Case in point, her side hustle, 3-4oz.com, a site that is helping create an inclusive language to speak about the rituals surrounding death. I feel so lucky to know Lauri and to share her genius with you.